Dubbed the "Plug and Play" version of the Webcam Social Shopper, this version of the software was designed for easier integration for retailers and ecommerce sites.
UK Fashion Retailer, Banana Flame, was the first retailer to integrate the Plug and Play version of the virtual dressing room software.
Fighting with them is an unlikely group of misfits, including a misplaced British kid, a former spec-ops soldiers, and a strange Irishman who might be the oldest living thing on earth—if he's even alive at all.
The Webcam Social Shopper, often referred to as virtual dressing room software, debuted online in June 2009 and was created by Los Angeles-based software company, Zugara.
Cited initially as an "Augmented Reality Dressing Room", The Webcam Social Shopper allows online shoppers to use a webcam to visualize virtual garments on themselves while shopping online.
On July 10, 2012, Zugara released an API for the Webcam Social Shopper for ecommerce platform integration.
Presta Shop was the first ecommerce platform to offer the new Webcam Social Shopper module to its 127,000 retailers.
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